THE PHAT BUNS STORY

The Phat Buns concept started in October 2019, and the first U.K. franchise took 3 years of meticulous research and planning. After several trips to the United States, the home of smash burgers, the authentic beef blend was carefully crafted to bring you the very best quality of the “smash” burger experience.

The story so far..

First store
Opened in October 2019 by brothers Oubed and Ahtesham Moosa, who describe themselves as smash burger enthusiasts.

Before opening their first branch the duo spent three weeks travelling around America to get ideas, in order to bring to Leicester the finest smash burger experience with an American twist.

The 29-cover eatery is in the hub of the student village (Western Boulevard) in Leicester, East Midlands. With a large student following and loyal locals it became an instant success, leading to the roll out of further branches and franchise opportunities.

Second store
Phat Buns launched their second restaurant on the outskirt of Leicester only four months after the success of their first site

Even though it opened during the first lockdown, orders could be placed for delivery through their website or safely collected from the store in Evington on Gamel Road via walk-through window. Offering seating for around 20 with plans to provide an outdoor covering childrens play area along with outdoor seating area around the side of the store.

Third store
Loughborough being a busy market town with a vibrant history and large student population, was perfect for a location for Phat Buns. The site is a short walk from Loughborough University.

Talking about the new branch, Ahtesham Moosa(founder) said he’s always had a personal attachment to the town as as it is where he graduated in aeronautical engineering in 2011.

Forth store
Our inaugural kiosk store in Radford, Nottingham officially opened its doors! Strategically situated near Radford University, it's quickly become a popular spot among students. We're thrilled with the enthusiastic reception from the campus community.

Fifth store
We opened the doors to our 5th PHAT Buns store on Coventry High Street, Cross Cheaping, adjacent to a McDonald's. This 40+ seater store, strategically placed near the university campus, received a fantastic response from the locals. We were thrilled to see our unique flavors and vibrant dining experience embraced by the Coventry community!

6th store
Our Birmingham branch, nestled on Coventry Road, marked the debut of our 3rd Generation interior design - a distinctive metal robot theme that really pops on this bustling thoroughfare. This eye-catching store design, combined with our commitment to high-quality food, quickly established itself as a popular eatery in a competitive market.

7th store
We kicked off 2023 with a sensational start at our Beeston branch, conveniently located just outside The University of Nottingham. Quickly, we became the go-to eatery in Beeston, drawing in a vibrant mix of students and locals alike.

8th store
Our inaugural venture up north saw us opening the doors of our Sheffield store on London Road. This location stands out, brightening up the street with its iconic modern design and vibrant interior. The local Sheffield newspaper captured the sentiment perfectly, stating, 'This was something that Sheffield needed.' We're proud to bring our unique flavor and style to the heart of Sheffield!

9th store
In the town centre of Derby, we embarked on an exciting transformation, taking over a 60-seater Burger King site. Keeping true to our iconic interior design, we added a special twist by converting the upstairs into a 'Let's Play' soft play area for kids. On opening day, we were thrilled to see hundreds of customers pour in, eager to experience our unique ambiance and discover what PHAT Buns is all about!

10th store
Our expansion in Birmingham continued with the opening of our second store, this time in Lozells. Though smaller in scale, this store conversion brought a burst of brightness to the area and the street. With this addition, we've certainly changed the burger game in Birmingham, introducing our unique flair and flavors to a new neighborhood.

11th store
We marked a significant milestone by taking over a 90-seater TinselTown site in Bayswater, transforming it into a flagship store for PHAT Buns in London. Just an 8-minute walk from Hyde Park, this location was primed for success. Our grand opening was backed by a massive marketing campaign featuring billboards, out-of-home (OOH) marketing, and viral online campaigns. The response from the London market was phenomenal, signaling just the beginning of our exciting journey in the city.

12th store
We proudly opened our 12th Phat Buns location in Hounslow, bringing our signature burgers and bold flavours to West London. Another milestone on our journey—more to come!

13th store
In Oct 2024, we opened our 13th Phat Buns store in Mansfield, marking another key milestone in our journey of bringing bold flavours and stacked burgers across the UK. The launch brought the full Phat Buns experience to the East Midlands, with a vibrant response from the local community and queues out the door on opening day. Mansfield welcomed us with open arms, and this store quickly became a favourite for fans of our signature street-style menu. This opening continued our rapid growth and set the stage for even more exciting locations to come.

14th store
June 2024 saw the launch of our 14th Phat Buns store, this time in the heart of Wolverhampton. As our footprint across the UK continues to grow, this opening marked another exciting chapter in the Phat Buns story. Bringing our signature burgers, loaded sides, and unmistakable street-style energy to the West Midlands, the Wolverhampton store was met with huge enthusiasm from local foodies. The opening week saw a fantastic turnout, proving once again that the appetite for Phat Buns is only getting stronger. With Wolverhampton on the map, we moved one step closer to our goal of serving up bold flavours in every corner of the UK.

QIFF (Qatar International Food Festival)
In February 2025, Phat Buns proudly made its international festival debut at the Qatar International Food Festival (QIFF)—one of the region’s most celebrated culinary events. Showcasing our signature burgers to a global audience, the festival gave us the perfect stage to represent bold British street food on an international platform. With thousands of attendees, QIFF was an incredible opportunity to connect with food lovers from around the world, introduce the Phat Buns experience, and explore exciting possibilities beyond the UK. Our presence at QIFF marked a major milestone in our journey—one that hinted at global ambitions and bigger things to come.

15th Store
Our 15th Phat Buns store officially opened its doors in Palmers Green in April 2025, further expanding our presence across London. This milestone brought our signature flavours, loaded eats, and vibrant atmosphere to North London, where the local community quickly embraced the Phat Buns experience. The launch was met with high energy, long lines, and plenty of satisfied cravings—proof that demand for our street-style food continues to grow. With Palmers Green added to the map, we strengthened our roots in the capital and took another bold step in our UK expansion.

16th Store
In June 2025, we launched our 16th location in Forest Gate—a delivery-focused dark kitchen designed to meet growing demand in East London. This strategic move allowed us to serve more customers, faster, without compromising on the bold flavours and quality Phat Buns is known for. The Forest Gate dark kitchen marked a new chapter in our expansion, blending innovation with convenience to bring the Phat Buns experience straight to customers’ doors. It’s part of our commitment to meeting fans where they are—anytime, anywhere.

17th Store
June 2025 marked a major milestone with the opening of our 17th Phat Buns store in the vibrant city of Liverpool—our first location in the North West. This launch signified more than just expansion; it was a bold step into a new region with a rich food culture and passionate community. The Liverpool store brought our signature stacked burgers, loaded fries, and urban energy to a whole new audience, and the response was electric from day one. As queues formed and social buzz grew, it was clear that the North was more than ready for Phat Buns. This opening further solidified our mission: taking Phat Buns nationwide, one flavour-packed city at a time.

18th Store
In July 2025, Phat Buns expanded its delivery reach with the launch of our 18th location — a dark kitchen in Nuneaton. This facility was established to meet growing demand in the Midlands, providing quick and convenient access to our signature bold flavours through delivery. The Nuneaton dark kitchen represents our continued commitment to innovation and accessibility, ensuring that even more fans can enjoy Phat Buns’ street-style menu wherever they are. It’s another step forward in our strategy to blend quality and convenience in every order.

19th Store
In July 2025, Phat Buns took a major leap on the global stage with the opening of our 19th store in Sharjah, UAE. This marked our first physical location outside the UK, introducing our bold, flavour-packed street food to the Middle East. The Sharjah launch was a landmark moment, blending Phat Buns’ signature style with local tastes and culture. It showcased our ambition to bring authentic, crave-worthy burgers to an international audience, laying the foundation for further global growth. This international debut underscored our commitment to expanding the Phat Buns experience far beyond our home turf.

“Secret family recipes are the stuff of legends
and Phat Buns burger blend is no exception”

The blended beef adds a unique, unforgettable ‘melt-in-your-mouth’ experience not to mention the Phat must-have sauce.

OUR VISION

“To serve great Burgers, Wings, Shakes by maintaining quality control, friendly service and continuous cleanliness in the environments in which we operate”

OUR MISSION

“To be the innovators in the business of selling Burgers, Shakes, Wings & Hot Dogs”

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